Public relations
Public relations (PR) is the way organisations, companies and individuals communicate with the public and media. APR specialist communicates with the target audience directly or indirectly through media with an aim to create and maintain a positive image and create a strong relationship with the audience.
PR: FILMS
PR: BOOKS
Astghik Shamsi Avetisyan
Public relations
Language: Armenian
Antares Publishing House, Yerevan 2008, 140 pages
Astghik Shamsi Avetisyan
Public relations in the mass communication system
Language: Armenian
Yerjan, YSU Publishing House, 2014, 72 pages
Sofia Arakelyan
Principles of PR progress of IT companies
Language: Armenian
Yes! Antares, 2016
V. F. Kuznetsov
/В.Ф. Kuznetsov:
Related to nature:
Theory and Technology /
Language: Russian
Moscow, "ASPECT PRESS", 2007
O. Գ. Filatova
О. Mr. Filatova:
TECHNOLOGIES AND METHODS PR-MOVEMENT INFORMATION RESOURCES
Language: Russian
Saint Petersburg, 2012
I. Alexea, T. Gulya!
Inna Alekseeva, Tatiana Gulyeva:
PR ascended. How to make a star from a top manager:
Language: Russian
2008
O. I. Lizzie
OGBONNA IJEOMA LIZZY:
THE ROLE OF PUBLIC RELATIONS IN CRISIS MANAGEMENT:
Language: English
2006
Matthew Cabot
Mathew Cabot, Ph.D.
Introduction To Public Relations:
Language: English
San Jose State University AJEEP 2012: թ.
Doug Newsom, Judy VanSlyke Turk, Dean Kruckeberg:
This is PR, The Realities of Public Relations:
Language: English
USA, 2012 թ.
Allison Ticker
Alison Theaker:
The Public Relations handbook:
Language: English
London և New York, 2004
D. Մ. Scott
New rules of marketing և PR
/ David Meerman Scott:
The New Rules of Marketing and PR /
Language: English
Dan Kennedy:
Fierce Brand-Building. Extract additional margin from the client:
/ Dan Kennedy:
No BS Guide to Brand-Building by Direct Response: The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It /
Language: English
Translation: Russian
2014:
Sergei Kara-Murza:
Manipulation of knowledge:
Language: Russian
Moscow, ALGORITHM, 2005:
Andy Green:
Creativity in Public Relations:
Language: English
London, Philadelphia, 2007
Handbook of Corporate Communication and Public Relations:
Language: English
London, Philadelphia, 2005
INTERNET TECHNOLOGIES:
IN CONNECTION WITH PUBLICITY:
Language: Russian
Saint Petersburg, 2010
Media Relations handbook:
Language: English
AGO Committee on Professional Networking and Public Relations, 2011: